Showing posts with label advertising. Show all posts
Showing posts with label advertising. Show all posts

Friday, November 26, 2010

foto friday: mannequins remind me of "today's special"

Sporadic postings over the past few weeks are due to a rather busy schedule, at work and otherwise.  As soon as I find a rhythm to this gong show I'll be posting again regularly.  In the meantime, may I distract you with pictures?

I'm genuinely beginning to wonder: are they teaching improper use of apostrophes in school now?  Infractions are more common than proper use.  Could someone who graduated grade school recently or with children let me know?



 Excellent marketing campaign: include a tiny QR code image on a poster for people to scan with their smartphones.  Place poster on the opposite side of subway tracks.



Another view Yonge Street from my office.  Even traffic can be beautiful.


One night last week Andrew worked late at his school for a long and boring meeting.  Amusing each other on our iPhones, I took this shot of Oberon and sent it to him.  "He looks skinny!" was my Italian husband's reply.  "Was he fed?"



LCBO's holiday advertisement clearly shows, beyond any doubt, that our dog is the preferred pet of young white couples in love.  




And we are a white couple in love.



There's something about this opera collar that makes me want to break into this Swavorski store front, bypass the jewelry, and steal the dress.



This mannequin shocked an appalled me, hiding around the corner of the Gap.  Boys will be boys.



Is it just me, or are the legs on these mannequins grossly unsubstantiated?

Friday, September 17, 2010

foto friday: bits of brown

A diversion from your Friday tasks.


I love this ad for TTC metropasses.  
It's unusual to find creative government-funded advertising.


A study in rust.


Out, damn'd spot! out, I say!  Cleaning day at Maison de Gazaneo.  Dishes, laundry, vacuuming.  The mountainous grouping of pillows seen in the far left are the insides of our couches.  Which we also laundered.  In a fit of cleanliness that left us both exhausted, our pets confused, and our house minty fresh.


Oberon, still determined to shed on the red couch.


This little plant has been wedged in the The Castle's* landing window all summer.  It makes me happy.


I can't tell you the extent of my love of hamsters.  
You would disown me.  This one is Emily's.


A charming place called the Holy Oak Café, at Bloor & Landsdowne.  It smells of cottage and feels equally as cozy.  The (decaf) Americano changed me.

*  More on The Castle next week.

Thursday, March 11, 2010

manly men, girly girls

Ten years ago (wow...I can recount in decades now, like a real adult) I worked as a counsellor at a summer camp. Amid the slew of in-jokes, camp names and code words we coined a term known as "Fluffy kat" which we knew to mean a flirty girl. Cat spelled with a "k" because it seemed...flirtier. We had matching T-shirts commissioned in Huntsville: red lettering on white cotton. Tight fitting, of course. I'm sure someone still has a photographic evidence.

What reminded me of the Fluffy Kat phenomenon today was none other than the new spring/summer ad campaign from French Connection. The print ads are here, here, and here. The commercials (directed as mini French movies) are here. A co-worker's quote: "I just want to eat them like little French...macaroons."

Since I've been on a gender kick recently, these ads made me realize what I love about advertising and art. French Connection reveals just enough of a stereotype (the French-accented narration doesn't hurt either...who is to argue with the French?) that both sexes feel honourably and wryly represented.

The two sides are not competing, not arguing, not vying for power, but rather mirroring the other like flip sides of a coin. Equal, but different.

Also, this campaign makes me want to go to Paris in a way I have never before encountered.